DOOH that plans like display
Find the screens near your customers, plan to a reach goal, launch to the DSP and prove it with reporting built for out-of-home, all without switching tools.
The problem
Buying DOOH today usually means PDF rate cards, manual screen-by-screen selection and measurement that lands weeks after the campaign ends. The friction has kept programmatic budgets in display.
Find screens near your customers
Start from where your customers already are. Build an audience around brand and POI proximity, such as screens within 200m of a McDonald's, or upload your own store list as a CSV. Layer in geo and radius, venue type, media owner, creative format, footfall minimum and daypart. Or browse the same inventory directly on the Explorer live map, filtered by country, city, venue type, format, CPM and radius, and save any combination as a reusable list.
Plan to a reach and frequency goal
Once you know where you want to be, the Media Planner tells you what that buys. It forecasts reach and frequency on a transparent population-universe curve, optimizes for max impacts, max reach, target frequency or your own manual mix, and lets you compare plans side by side before you commit budget. Need a number for a client or manager fast? Export a branded PDF. Or skip the form entirely: describe the plan in plain language and AI plan returns a matching screen list.
Launch in three steps
Targeting
Pick your screen list or audience and the creative sets to deliver.
Schedule
Start and end dates, daily or total budget, dayparting matrix, frequency cap, contextual targeting and PMP deals.
Launch
The campaign submits straight to the Eskimi DSP and its status syncs back automatically.
Pivot
Pause, resume or edit a live campaign from the same surface.
Automate delivery once it's live
Autopilot
Daily recommendations to prune dark screens, rebalance day boosts or raise bid. Apply or dismiss each one.
Weather triggers
Pause, resume or boost bid automatically based on live weather in your campaign's cities.
Takeover Now
A time-boxed bid surge you trigger for a real-world moment, then it steps back down.
Prove it with reporting built for DOOH
No clicks, no CTR: DOOH gets measured on its own terms. The Analytics Hub and per-campaign drill-in cover impressions, reach and the video completion (VCR) funnel, alongside share of voice, daypart breakdowns and per-screen delivery. Every play is backed by proof-of-play and reconciled against the DSP, and reports export as CSV or a branded PDF.
Ready to plan a DOOH campaign without the spreadsheets?
Join the waitlist →